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Steps to building Your site:
 Determine your Goals: It is important to establish the goals of your website.
Your website should be a key component of your overall marketing strategy.
It should definitely reflect who you are and make it clear to customers
what it is you offer. The purpose of the website should be immediately
obvious. (i.e. to sell shoes) If you're going to sell shoes ...make sure
the customer knows right from the beginning. The amount of information
determined up front for your website and the level of activity (feedback
forms, shopping carts) will help us with your overall goals.
How
will it look: What graphic design elements already represent your
company's image? A company logo and tag line have probably already been
developed and the website's look and feel can be established around these
visual elements. Do you want to provide digital pictures of your company
or will we provide customized graphics for you? We can also discuss inexpensive
and excellent sources for photos for your website, saving you the expense
of a photo-shoot.
Navigation:
There are many different ways to navigate a website and we will help you
select the best way for your site ...but remember ...keep it simple and
stright forward.
Content: Together,
we will map out just what and how much information is to be presented.
Resulting from this will be decisions regarding the organization of the
content within the website.
Cost: We recommend that you start out with a basic website that covers the
essentials. Get feedback from your customers and after a few months tell
us what they are saying and then request enhancements to your existing
site. This helps keep costs to a minimum and ensures that more complex
websites are driven by need and experience to meet our client's expectations.
Once
our discussions are complete, we provide you with a written proposal with
cost estimates. Once accepted, we require a partial payment to begin the
draft of your website.
Domain and Site Establishment
-
Domain Name: (www. yourname.com). We will register your domain name
for a small fee. If you already own the domain name, we will help you
decide how to host it.
- Hosting: If you are unfamiliar with website hosting, think
of it as where your site will live. Every site lives on a large computer
called a server that is connected to the internet. Don't worry ...well
take care of all the technical stuff.
Site Construction
This
includes all the technical steps of building the website:
-
which includes overseeing the domain and site establishment,
- creating graphics, navigation, content organization,
- building html pages,
- programming of special interactive features
- assembly of site pages and testing.
- Your role (the client), will be approving designs for the homepage
and sub pages and providing content. This is key in getting the site
done quickly and to your satisfaction.
The
green light
After you have approved the finished pages we will then put your site
live for the world (and future customers) to see. It is important to visit
the site regularly in the beginning for purposes of quality control. If
there are interactive pieces, you should make an effort to "take
a test drive".
A
walk through demonstration for training purposes will be done (if needed)
to get you familiar with your new site. We are always available by email to answer
any questions.
We
recommend adding your new website address on your business cards and marketing
materials to help promote your new site.
You
may find these interesting and helpful in the journey of building your
website:
Top
ten Mistakes in Web Design
and
FAQ's on building
a web presence.
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